@article{intel:/content/journals/10.1386/fint_00151, author = "Gwynne, Joel and Anand, Arukshita", title = "The Bollywood Item Girl, New Femininity and Hypersexualization", journal= "Film International", year = "2022", volume = "20", number = "1-2", pages = "22-26", doi = "https://doi.org/10.1386/fint_00151", url = "https://intellectdiscover.com/content/journals/10.1386/fint_00151", publisher = "Intellect", issn = "2040-3801", type = "Journal Article", keywords = "item song", keywords = "sexualization", keywords = "Bollywood", keywords = "femininity", keywords = "neo-liberalism", keywords = "gender politics", }