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1981
Volume 3, Issue 1
  • ISSN: 2635-1609
  • E-ISSN: 2635-1617

Abstract

Issue 3.1 presents several views and debates concerning luxury, beginning with a focus on legislation and the emergence of sumptuary laws in the ancient and premodern world and ending with a consideration of luxury as a global force in contemporary multicultural society. From economic and moral perspectives, we move towards psychology as a means to understand the ultra-high net worth luxury consumer through an analysis of psychographics as a means of defining and properly targeting this market. We consider the historical and social forces that shaped the experience and practices of the dandy in the 1890s, and industry standards and practices and consumer motivations are investigated with respect to menswear and high-end audio systems.

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/content/journals/10.1386/ipol_00024_2
2024-06-05
2025-04-21
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  • Article Type: Editorial
Keyword(s): dandy; Ghanaian fashion; high-end audio; menswear; psychographics; sumptuary laws
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