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The lines between tourist and an anthropologist have become increasingly blurred. The idea of the Anthro-tourist is discussed in terms of a self-reflexive experience in the Kalahari Desert. A conceptual framework is developed through a case study of a reflexive video, I am, You Are? (2003). Auto-ethnographic reflections on personal encounters with the ≠Khomani Bushmen is offered as this author’s comparative experience in light of the commodification of indigenous cultures through tourism as well as the construction of the ‘self’ and ‘other’ relationships. Both tourists and anthropologists have a similar interest in the exotic. Anthropologists, however, aim to educate society through film and video rather than to advertise the exotic.