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US-Based SVoD Providers in Europe: Impacts and Challenges
  • ISSN: 2516-3523
  • E-ISSN: 2516-3531

Abstract

This article presents original empirical research on the interaction between national screen agencies and transnational subscription video-on-demand services (SVoDs). Using interviews with agency executives in several small nations, it examines the dynamics of power that condition this relationship, framing the interactions as being instrumental and political for both actors. The commodified exchange between agency and SVoD builds mutual narratives of significance at a time of policy change in which both parties are likely to interact more due to the implementation of the EU’s Audiovisual Media Services Directive. This research provides further insight into ways non-regulatory interventions by policy actors attempt to secure more return from SVoDs.

Funding
This study was supported by the:
  • The United Kingdom’s Arts and Humanities Research Council (AHRC) (Award AH/R005591/1)
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/content/journals/10.1386/jdmp_00131_1
2023-11-30
2026-04-14

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  • Article Type: Article
Keyword(s): film funds; investment; Netflix; power; public funding; small nation
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