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This article examines personal narratives of reality TV stars and introduces the term reality memoir to describe their unique features and purposes. The reality memoir as discussed here in relation to four texts follows a trajectory different from traditional memoir, being, paradoxically, less about revealing new information than about managing that which is already out there. By doing so, reality memoir effectively becomes an extension of the reality persona. The four memoirs examined are Kris Jenner… and All Things Kardashian (2012) written by Kris Jenner in collaboration with Mark Seal, The Secrets of My Life (2018) by Caitlyn Jenner with Buzz Bissinger, Love Me as I Am (2022) by Garcelle Beauvais together with Nicole E. Smith and Make It Nice (2021) by Dorinda Medley. All four writers are famous for appearing on the reality shows Keeping Up with the Kardashians (2007–21) and the Real Housewives franchise (2006–present). The memoirs indicate that self-promotion remains a central part of the narrative and works to reinforce the image of the persona portrayed on TV. The memoirs also testify to the fact that reality memoir can hardly be defined as a ‘tell-all’, revealing little that is not known to an intended audience familiar with the TV shows.