The Point of Publishing: A modular contemplation of publishing

This article introduces The Point of Publishing, a modular contemplation of publishing. The Point of Publishing was published on a WordPress template as short daily posts at http://pointofpublishing.com from 1 September to 29 November 2012. This article explores some of the stylistic and thematic origins of the text; provides an exemplary excerpt and creates new modular abridgements of the text; and gives details of the work’s development, production and reception. Approaches to writing and publishing merge in the process of creation and dissemination, and are presented as structured creative output using a modular approach, which leads in turn to further adaptations, abridgements, and the possibility of new projects.