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1981
Volume 11 Number 1
  • ISSN: 1756-4921
  • E-ISSN: 1756-493X

Abstract

In this article, I explore the portrayal of the information technology (IT) boom in Indian Tamil cinema to think through representations of unemployed youth. Three main questions anchor this article: one, what are the ways in which unemployment is problematized? Two, how are depictions of unemployment (and employment) gendered? How do gendered representations of unemployment feed into dominant tropes of language, given the Dravidian orientation of Tamil cinema? Three, how are these crises resolved, and what imaginaries do they present of relationships between men and women? Through a reading of three recent films that directly or indirectly relate to the IT boom, I offer an analysis of the privileging of certain professions, skills and academic disciplines under capitalism, its effects on employment prospects for youth, as well as its gendered implications. I argue that the films assert a subculture of masculinity that represents the subaltern male’s encounter with the globalizing city and its many transformations – most visibly the feminization of labour represented by the IT industry. Refuting the claim that cinema has positively embraced neoliberal subjectivity and celebrates the entrepreneurial spirit of youth, I show that the ‘unemployed hero’ is constructed as a social conscience to highlight the problems of a globalizing world. Though many aspects of late capitalism are productively critiqued through such consciousness-raising, the breakdown of traditional gendered roles appears as a leitmotif, exposing the gendered nature of anxieties accompanying the IT boom. The remaking and consolidation of masculine identity then becomes a way to manage these anxieties.

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2020-11-01
2025-06-13
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  • Article Type: Article
Keyword(s): gender; IT boom; masculinity; Tamil cinema; unemployment; youth
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