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Volume 24, Issue 2
  • ISSN: 1474-2748
  • E-ISSN: 2040-0551

Abstract

The digitalization of the hotel business for sustainability employs innovative technologies to optimize operations for environmental responsibility and improved efficiency. This article examines the strategic implementation of digital solutions to enhance sustainability in hotel operations in North India. The research employs the DEMATEL technique to identify thirteen critical elements influencing sustainable practices, including green purchase intention and government regulation. It delineates the interrelationships among these aspects, providing theoretical perspectives and pragmatic techniques for hotel administration. This study establishes a framework for utilizing digital technologies to enhance operational efficiency and sustainability, emphasizing the potential for broader implementation within the global hospitality sector. Subsequent research may build upon these findings to enhance the incorporation of digital technology in global sustainable hotel management.

Funding
This study was supported by the:
  • National Institute of Food Technology Entrepreneurship and Management (NIFTEM) (Award NIFTEM-P-2024-118)
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2025-06-20
2026-04-12

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