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The Orality of Business: Acting on the Edge of Literate Culture
- Source: Explorations in Media Ecology, Volume 3, Issue 1, Apr 2004, p. 41 - 46
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- 01 Apr 2004
Abstract
Abstract
Long-standing enmities abound between the Enlightenment spheres of economic, moral, and civic society. Walter Ong’s notion of orality as a rhetorical mindset, which encompasses social, epistemological, and discursive elements, casts these conflicts in terms of communication culture.
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