Going for woke: How The Australian, the Herald Sun and The Sydney Morning Herald adopted the lexicon of ‘wokeism’ | Intellect Skip to content
1981
Volume 45, Issue 2
  • ISSN: 0810-2686
  • E-ISSN: 2517-620X

Abstract

The word ‘woke’ emerged from within African American vernacular and then, after a process of pejoration, became popular as a political exonym among conservative adherents of so-called ‘culture war’. The study examines the word’s adoption by three major Australian newspapers ( and ). By focusing on the type of journalism in which ‘woke’ appeared, it documents the role of conservative advocacy in popularizing a term that then spread throughout the publications as a whole.

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2023-11-06
2024-05-02
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Keyword(s): Australia; culture war; newspapers; PC; political correctness; politics; wokeness
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